On Tuesday afternoon, Dish Network’s Sling TV made an announcement at the Consumer Electronics Show in Las Vegas about their pricing model: it’s staying exactly the same despite Sling TV increasing its content options since its conception. Additionally, Sling TV announced a new user interface and the addition of ESPN3 to the pay-TV provider’s channel guide.
The new user interface aims to provide the user with a personalized experience. “TV is about being entertained, and for the first time, the new Sling TV experience will be able to tailor programming suggestions to your interests,” said Roger Lynch, CEO of Sling TV. “The new interface will leverage real-time data to help users navigate the content depth that we’ve brought to Sling TV. This is the beginning of a reimagined experience, one more personalized and relevant to each viewer.”
Later this year, ESPN3 will be added to the Sling TV “Best of Live TV” package making it the first time the sporting channel will be provided for pay-TV. “By incorporating ESPN3 into our service, Sling TV continues to lead as the premier destination for watching live and on-demand sports without a traditional pay-TV subscription,” said Lynch. “With thousands of live and on-demand events from ESPN3, combined with Sling TV’s next generation interface, it’s never been easier for fans to watch their favorite teams.”
The basic Sling TV viewing plan — Sling TV’s “Best of Live TV” — offers users over 20 channels for $20 a month. The 20 channels included are: ESPN, ESPN2, AMC, A&E, TNT, HISTORY, H2, TBS, Food Network, HGTV, Travel Channel, IFC, El Rey, Adult Swim, Cartoon Network, ABC Family, Disney Channel, CNN, Bloomberg TV, Lifetime and Galavisión.
