I will never not be a bitter at IMAX for licensing their name to small, non-IMAX screens.
Separate topic, there’s a new poster with the word IMAX on it, for Kong: Skull Island. It’s a mash-up with Apocalypse Now. It looks a little cool, but is that really what you want us to compare your movie to on March 10? Apocalypse Now?
Here’s a side-by-side, full poster at the bottom:
Hubris is the downfall of man. Hubris is the downfall of movie. Remember thou art mortal.
Oh, this is more like it, some aspirations that make sense:
