Pokémon officially marks its 30th anniversary this year, and The Pokémon Company has launched a cool global campaign that celebrates every era of the iconic franchise.
From nostalgic callbacks to cutting-edge promotions, the Pokémon 30th anniversary celebration is already dominating gaming news, anime communities, and collector conversations worldwide.
What's holding you back from getting your latest logo?
Custom 30th Anniversary Pokémon Logos for Every Character
The campaign promotes a visually stunning collection of custom anniversary logos designed for more than 1,000 Pokémon, including regional variants and Paradox forms.
Each logo follows a cohesive aesthetic inspired by the official 30th emblem. The featured Pokémon appears beside a Poké Ball-shaped zero, while the number three is color-coordinated to match that specific character's palette.
Fan favorites such as Bulbasaur, Charmander, and Squirtle receive eye-catching commemorative designs, alongside deeper-cut species spanning nine generations of games. The collectible digital assets have surged across social media, where fans can obtain randomized anniversary logos through official promotional campaigns.
Physical displays have also appeared in high-traffic Japanese locations, including Namba Station, amplifying the global visibility of the brand.
Major Marketing Campaigns and Cross-Platform Promotions
The anniversary rollout extends beyond artwork, according to Polygon. A high-profile Super Bowl commercial featuring Lady Gaga and Jigglypuff captured mainstream attention, reinforcing Pokémon's multigenerational cultural influence. Meanwhile, immersive Pokémon-themed hotel rooms across Japan are drawing international travelers eager for experiential fandom.
In gaming news, "Pokémon FireRed" and "Pokémon LeafGreen" are arriving on the Nintendo Switch. Anticipation is also building for the upcoming Pokémon Presents livestream on February 27, where fans expect next-generation announcements and potential franchise-defining reveals.
How to Get Your Pokémon 30th Anniversary Logo
You can get the official surprise logo by vising Poke Times X account. All you need to do is click the image of the quoted tweet, and then the post tab will finally open. Here, you can now see the random anniversary logo.
＼㊗️ポケモン30周年🎊／
— 【公式】ポケモン情報局 (@poke_times) February 23, 2026
これまでに発見されたポケモンたちの30周年ロゴを、全国5都市の屋外広告で公開中！
下の画像をタップして投稿すると、
全1025匹分の30周年ロゴアイコンの中からランダムで1つがリプライで届く📲
キミも、ポケモン会えるかな？
⚠️注意事項はツリーへ！
Don't forget to post it on your X page to be eligible for the logo. Once you're finished, Poke Times will reply to you with a logo.
